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Event Builder

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Event Builder fills an in-person workshop, class or event. From one brief it writes the event page, the Facebook lead ad, the Messenger and WhatsApp replies and the reminders, and FunnelBuildr makes the sign-up page that sends them.

5 min read10 stepsUpdated November 3, 2026

Before you start

  • Your Aha Studio accountEvent Builder is for members: 20 events a month. Unlimited with your own AI key after your first 14 days.
  • A Facebook page (for the ad and Messenger)The ad runs from your own Meta Ads Manager and the replies go on your own page. Aha never signs in to Facebook for you.
  • WhatsApp Business (optional)The free WhatsApp Business app, for the greeting, away message and quick replies.
  • Twilio (optional)For the text reminders, connected in FunnelBuildr.
Nothing is invented: no reviews, no testimonials, no attendance numbers, no seats left, no credentials you did not give. A number you never typed becomes [ADD: check the number] for you to confirm, and a claim you never made is cut. Aha never posts, never runs the ad and never sends a message for you: you paste and switch it on.
PART 01

Write the brief

0 of 7 done
  1. Open Event BuilderAt eventbuilder.ahastudio.net, or press Start something new on your account page and choose Event Builder.
  2. Name it and say what happensKind of event, Event name, What happens and what they leave with and Who it is for, in your own words.
  3. Say whereVenue name, Address and City or town. A Map link of your own is used as it is; left empty, a Google Maps search for the address is used. Getting there is for parking and the nearest station.
  4. Say whenOne line a day, up to 5 days (Add a day), each with its date, start and end, and the Time zone the event is in.
  5. The price and the seatsTick Free, or give the Price as you would say it and, if you sell tickets, your own Ticket link (Zaxaa, Stripe, anything). Seats is optional: only your number is ever shown, never a count of seats left.
  6. Add the details (optional)Host name and About the host (the only background the page will claim), Your outline (the agenda is never more specific than this), What to bring, Included, your Privacy policy link (Facebook asks for one on every lead form) and how far the ad reaches: Show the ad to people within 5, 10, 25, 40, 80 km.
  7. Press Build my event kitThe event page is written first, then the lead ad, the replies and the reminders, one at a time with a tick for each. If one stops, it says why and Retry writes just that one; Continue picks up where it left off.
PART 02

What you get

The event pageHeadline, who it is for, what they will learn, the agenda by day, what to bring, the host and local FAQs. The dates, venue and map, price and seat line come from your brief word for word. Copy the page.
The Facebook lead adThree primary texts, five headlines, three descriptions (lengths shown against Facebook's 125, 40 and 30), the button, the Instant form, interest ideas and two image prompts with the title and dates in the image (Copy prompt, Open in ChatGPT), with the Ads Manager steps.
Messenger and WhatsApp repliesInstant reply, FAQs, keyword replies, a comment post, two follow-ups (Facebook only allows a reply within 24 hours of their last message), and the WhatsApp Business greeting, away message and quick replies, each with where to paste it. Put your page link where they say [EVENT LINK].
The remindersConfirmation, 24 hours and 1 hour before (email and text), a text the evening before each later day, and the thank-you, with when each goes out.
Keep it allWrite it again rewrites one part. Download the kit (.md) takes everything as one file.
PART 03

Make the sign-up page

0 of 3 done
  1. Press Open in FunnelBuildrWebinar Registration opens filled in: the name, what it is about (venue, days, price, tickets, what to bring), what they will learn, day 1's start, length and time zone, the seats, the host and the map link as the place.
  2. Check it and publishThe same page, confirmation with calendar invite and reminders as a webinar, with only the 24 hour and 1 hour reminders on (texts when your Twilio is connected). Paste Event Builder's reminders over the drafts if you prefer them.
  3. A paid eventSell tickets at your own Ticket link; Aha never takes or sees a payment.
PART 04

Your limits

Events a month20each with all four parts
Days an event5in one time zone
Rewrites an event20Write it again, any part
PART 05

If something looks wrong

Still stuck? Email support@anthonyhayes.me or open the help desk.
Ready to build?Fill in what, who for, where, when, the price and the seats, then press *Build my event kit*.Open Event Builder