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The pre-sell page a native ad clicks through to, written from your own material in a story, listicle or review format, with the native ads that point at it: headlines and thumbnails in the sizes Taboola, Outbrain, MGID, Revcontent, Microsoft, Yahoo and NewsBreak ask for. Labelled as an advertisement, with the disclosure, and checked against a pre-flight list before it can go live.